Monday, 7 April 2014

Ifeaoma Chukwuka Nigeria Limited Emerges NB Best Distributor 2013 | • How Best Distributors Emerged


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(L-R) Nigerian Breweries Managing Director' Wife, Clementine Vervelde, Managing Director Nigerian Breweries, Nicolaas Vervelde, National Champion of the Distributors Award, Dem Joy Igwe , Sir Gabriel Igwe of Ifeoma Chukwuka Nigerian Limited and the Sales Director Nigerian Breweries at the presentation of the award in Lagos.
Nigeria’s foremost brewing giant, Nigerian Breweries Plc has restated its commitment to continuously reward productivity and business partnership. This was demonstrated at the distributors’ award night where the company rewarded outstanding distributors and transporters that excelled in 2013. Ifeoma Chukwuka Nigeria limited, having sold the required cases of Nigerian Breweries products, emerged the best distributor for 2013.

The company grabbed the coveted award and a brand new Man Diesel truck to further enhance their business. The company won the award at an elaborate ceremony held at the Intercontinental Hotel in Lagos.

Ken Maduako Nigeria Limited and CN Anyoha and Sons Limited went home with 2nd and 3rd place prizes respectively.
(L-R) Sales Director Nigerian Breweries, Hubert Eze, Nigerian Breweries Managing Director' Wife, Clementine Vervelde, Managing Director Nigerian Breweries, Nicolaas Vervelde, National Champion of the Distributors Award, Dem Joy Igwe  her husband, Sir Gabriel Igwe of Ifeoma Chukwuka Nigerian Limited and Nollywood Icon, Patience Ozokwo at the presentation of the award in Lagos.

The brewing giant gave out total of 180 award in various categories which include: National Volume Champion and Region Volume Champions, Regional Volume Champions who attained minimum of 2 million cases, Regional Volume Champion who attained less than 2 million cases, District Champions who achieved minimum of 2 million cases, District Champions who achieved 1 Million – 2 Million cases, District Champions who achieved 1 Million cases, Millionaire Club (SKDs who achieved above 1 million cases) among others.

The prizes won include Man Diesel truck, Mitsubishi Canter trucks; Mitsubishi L300 double cabin; Forklifts; Sound proof generating Sets; cash rewards and several free cartons of Nigerian Breweries Products.

Speaking at the event, the Managing Director, Mr. Nicolaas Vervelde, extolled the invaluable contributions of the distributors and partners to the overall success of the company. His words, “it was a year ago that we predicted a fierce competition in the beer market. However, our company won more market share in 2013. This night, market growth shows that distribution has been crucial to Nigerian Breweries’ success in the beer market. We are committed to spend more money on our brands than the previous year. This is because 2014 is another year for partnership based on mutual respect and success.”
(L-R) Nigerian Breweries Managing Director' Wife, Clementine Vervelde, Managing Director Nigerian Breweries, Nicolaas Vervelde, National Champion of the Distributors Award, Dem Joy Igwe , husband Sir Gabriel  at the presentation of the award in Lagos.

He added that the product innovation and quality maintenance will continue to be the focus and hallmark of the company as he applauded every member of the Nigerian Breweries team for their various contributions to driving the company and various brands forward.

 The award also provides the platform to evaluate the previous year’s business performance, as well as communicate new business strategies to distributors.

Giving the overall score card of the company, Nicolaas Vervelde identified the importance of investment and reward as a major strength of the company and promised to continue to appreciate distributors as well as every bit of the business team.

In her own comment, Managing Director Ifeoma Chukwuka Limited, Dame Joy Igwe commended Nigerian Breweries for their appreciation and reward which has been an encouraging factor to push for the success of the products and help her achieve growth in her own business. She pledged her continuous support for the new business year.

Nigeria’s high life maestro, Sir Victor Uwaifo, sensational Tiwa Savage and multi-talented comedian Gordon gave reverting musical performance and jokes which was emblematic of Nigerian Breweries’ 68years iconic relevance in the Nigerian Brewing market.

Gbenga Dan Asabe

Africa's Number One Celebrity Encounter Blog

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